For news publishers, sending out an email bulletin to readers can be a great way to engage readers and boost revenues. Former ICFJ Knight Fellow James Breiner explains how.
Source: Email newsletters help boost news media’s bottom line | IJNet
This free online tool aims to help publishers address the challenges of newsletter production and maintenance
Source: Tool for journalists: Opt In, for newsletter optimisation | Media news
“It’s still an investment, but there is a business model so there’s a positive foresight.”
Source: How Snaphat Discover’s only Norwegian publisher uses the platform – Digiday
It is a wonderful accident of history that the internet and web were created as open platforms that anyone — users, developers…
Source: Crypto Tokens: A Breakthrough in Open Network Design
“Sometimes, I’ve learned, you have to take opportunity where you least expect it. And in the end that’s what happened to us.”
Source: Solving the crossword puzzle: Rebuilding a print habit on digital devices » Nieman Journalism Lab
VGTV, an offshoot of the tabloid Verdens Gang, has benefited from Schibsted’s strategy for innovation: separate the new business from the mothership until it is well established, and then reintegrate it back with the whole.
Source: Newsonomics: In Norway, a newspaper’s digital video startup is now generating more revenue than print » Nieman Journalism Lab