Posted in Analyze, CMS, Contents, Interface, Journalism, Local, Mobile Publishing, Pictures, Video, Sound, Publications, Radio, Self Publishing, Social Media

How I Learned to Stop Worrying and Love Public Radio | MediaShift

I’ve always been a little put off by the marketing concept known as branding. To me it calls up images of cattle, slaves, and Nike swooshes. None of which I find appealing. But recently I participated in a branding process that turned out to be totally transformative. Here’s what happened.

Source: How I Learned to Stop Worrying and Love Public Radio | MediaShift

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s